Viceroy Hotels & Resorts appoint Mundus Representation for UK MICE Market
The Newly Launched Company and its Founders Bring Tremendous Expertise in the Luxury MICE Market
LONDON (November 12, 2019) — Viceroy Hotels & Resorts has announced a partnership with Mundus Representation, a new dynamic and innovative representation company that focuses on delivering invaluable insight and market knowledge in the MICE (meetings, incentives, conferences and events) space in the UK.
Created by Wayne Redman, formerly of South African Airways, Etihad Airways and Viceroy Hotels & Resorts, alongside Andre Van Der Bijl, previously with The Dorchester, The Savoy and Jumeirah Hotels, Mundus prides itself on exceptionally strong relationships in the UK MICE market, ensuring increased market share, brand awareness, and revenue delivery to luxury hotels and DMCs.
“Wayne and Andre are a dynamic duo and a perfect fit with the Viceroy brand! Their wealth of experience in representing luxury brands and fabulous business connections make this a powerful partnership as Viceroy continues to invest in the groups market,” said Viceroy Hotels & Resorts’ Vice President of Sales—Europe Jane O’Shea.
Redman added, “We’re delighted to represent Viceroy Hotels & Resorts. With our history, we already have a great mutual respect for the brand, so this partnership simply allows Mundus to offer our clients Viceroy’s unique product offering across the United States, Mexico, Caribbean, and other growing international markets.”ABOUT VICEROY HOTELS & RESORTS
About Viceroy Hotels & Resorts
Viceroy Hotels & Resorts inspires travelers with one-of-a-kind authentic lifestyle experiences that bring together provocative design and intuitive service in sought-after locations. A leader in modern luxury, Viceroy’s vibe-led hospitality is guided by the brand promise “Remember to Live,” an affirmation to create lifelong memories for each and every guest. Viceroy destinations are segmented into three distinct portfolio tiers to help travelers find exactly the kind of experience they’re looking for. The Viceroy Icon Collection properties include epic hotels and resorts in Los Cabos, Chicago, Beverly Hills, Riviera Maya, Snowmass, and St. Lucia, with forthcoming openings in Serbia, Algarve and Panama. The Viceroy Lifestyle Series hotels and resorts are found in attitude-led destinations such as Santa Monica. The Viceroy Urban Retreats in San Francisco and Washington D.C. have an independent spirit and bold, eccentric personalities. Viceroy Hotels & Resorts is a member of the Global Hotel Alliance (GHA) DISCOVERY, a unique loyalty program offering exclusive benefits and experiences to its members at over 500 hotels around the world.